The Ultimate Guide to Medical Internet Marketing by David Greene MD MBA

Author:David Greene MD MBA [David L. Greene]
Language: eng
Format: epub
Tags: -
Publisher: BookBaby
Published: 2018-05-20T16:00:00+00:00

3. Continuous Content Production

Search engines are primarily text-based and they exist because of information. If they didn’t have content to show users, no one would use them.

In fact, they pay more attention to websites that continuously have freshness.

You see, search engines use web crawlers called bots to scan the Internet for web pages. When you’re consistently creating or adding new content, the bots come back to visit your website and update their index.

But how can fresh content help you rank your medical website?

The More Web Pages You Have In A Search Engine’s Index, The More Likely You’re To Rank On Page 1 For Some Of Those Pages.

But more content is not the key here, quality is! Take a look at this study chart:

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